Hi, I’m Sam.
Welcome to McKinney Creative Ventures!
My goal is simple: Help small businesses achieve lasting growth without breaking the bank.
I accomplish this by leveraging advanced AI-driven automation strategies, personalized email marketing, impactful website design, intelligent CRM solutions and creative brand development.
These results-focused strategies allow me to streamline your marketing, boost engagement - all while being mindful of your budget.
My customized automation systems save you time while maximizing impact, allowing you to focus on running your business with the knowledge that your marketing is working hard on your behalf.
Whether you need better customer retention, increased customer engagement, stronger branding, or smarter marketing solutions, I can help you create powerful results that last.
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My Services
Artificial Intelligence Integration
Enhance your business with smart AI solutions that streamline operations, improve customer engagement, and boost efficiency. From chatbots to data-driven automation, I integrate AI seamlessly into your workflow, helping you save time and maximize results.
Email Marketing
Turn emails into powerful marketing tools with expertly crafted campaigns that engage, convert, and retain customers. I design, automate, and optimize email sequences that nurture leads, drive sales, and keep your audience engaged.
Advanced Automation
Eliminate manual tasks and improve efficiency with custom-built automation systems. From lead nurturing to appointment scheduling, my tailored workflows ensure seamless operations, allowing you to focus on growth while your business runs smoothly.
Website Design
Make a lasting first impression with a professionally designed website that’s fast, responsive, and built to convert. Whether you need a new site or a refresh, I create visually stunning, user-friendly websites that reflect your brand and drive results.
Graphic Design
Stand out with compelling visuals that capture attention and communicate your brand’s message. From logos to marketing materials, I create high-quality, custom graphics that enhance your brand’s identity and leave a lasting impact.
Brand Development
Build a strong, recognizable brand that resonates with your audience. I help define your brand’s voice, visual identity, and messaging, ensuring consistency across all platforms and creating a lasting connection with your customers.
My Approach
I believe that impactful marketing starts with understanding your business inside and out. I take a collaborative and personalized approach to ensure every solution fits seamlessly with your goals, vision, and audience. Here’s how I do it:
Customized Strategy
With a clear understanding of your needs, I develop a tailored marketing plan that leverages cutting-edge automation tools and AI technology. The strategy is designed to maximize efficiency, improve customer engagement, and achieve measurable results.
Ongoing Support & Optimization
Marketing is an evolving field, and I’m committed to staying with you every step of the way. I monitor your campaigns, analyze results, and fine-tune strategies to ensure continuous improvement and sustained growth.
With McKinney Creative Ventures, you’re not just getting a service…you’re gaining a partner dedicated to empowering your business through innovative, efficient, and client-focused marketing solutions.
Discovery & Understanding
I start by getting to know your business—its unique challenges, strengths, and opportunities. This phase involves listening, learning, and assessing your current strategies to identify where automation and AI can deliver the most value.
Implementation & Integration
I ensure a seamless rollout of your new marketing system, taking care to integrate it with your existing workflows for minimal disruption. My goal is to provide solutions that not only fit your current operations but enhance them.
Case Studies
Standard Water Control Systems
AJ Albert’s Plumbing
Client: Standard Water Control Systems – A trusted basement waterproofing and foundation repair company serving Minnesota homeowners.
Challenge: The company needed a stronger email marketing strategy to nurture leads, educate customers, and improve engagement. They also wanted to ensure their messaging aligned with seasonal homeowner concerns.
Solution:
Developed and managed a monthly email newsletter focused on home maintenance, waterproofing solutions, and foundation care.
Crafted content with a local, homeowner-focused approach, ensuring relevance to seasonal weather patterns and industry trends.
Optimized email campaigns for higher engagement, featuring customer testimonials, service highlights, and promotional offers.
Results:
Increased email open and engagement rates through valuable, well-timed content.
Strengthened customer relationships by positioning Standard Water as a trusted expert.
Improved lead nurturing and customer retention through consistent, informative outreach.
Client: AJ Alberts Plumbing – A well-established plumbing company in Minnesota with a strong marketing presence.
Challenge: Despite a robust marketing strategy, AJ Alberts needed to enhance customer engagement, streamline scheduling, and modernize their email marketing efforts to improve conversion rates and customer retention.
Solution:
Transitioned from a manual paper scheduling system to a digital workflow by evaluating Jobber as a potential alternative to ServiceTitan.
Took over their email marketing strategy, implementing monthly newsletters using Brevo to nurture leads and maintain customer relationships.
Focused on seasonal, locally relevant content to enhance engagement and establish AJ Alberts as a trusted hometown expert.
Results:
Improved email engagement through targeted, personalized content.
Enhanced operational efficiency with a more streamlined scheduling and communication system.
Strengthened brand authority through consistent, high-quality customer outreach.
AB CAM Services
Client: AB CAM Services – A professional carpet , dryer vent and air-duct cleaning company based in Woodbury, MN.
Challenge: The company relied on manual booking and follow-up processes, making it difficult to capture leads efficiently, retain customers, and encourage repeat business.
Solution:
Designed and implemented a fully automated marketing system using ActiveCampaign and Calendly to streamline booking, follow-ups, and customer re-engagement.
Developed a Google review generation campaign to increase 5-star reviews and improve online reputation.
Created automated email sequences for lead nurturing, appointment reminders, and post-service follow-ups to encourage repeat bookings.
Results:
Increased new customer acquisition through an efficient booking and follow-up system.
Boosted online reputation with a surge in 5-star Google reviews.
Improved customer retention and repeat bookings through automated engagement strategies.
What Clients are Saying
"Sam is so patient and thoughtful, and has a clear command of his profession. He helped me highlight my work in a way that makes me proud of my business and service offerings."
Gerald Allo, LeGi Cleaning Services
"Being an entrepreneur isn't easy, but Sam set up a system for customer communication and appointment booking that has not only improved my business, but given back valuable time that I can now invest into other areas of my growth."
Adam Bonine, AB Cam Services
Get in Touch!
Schedule a free 1:1 introductory session with me to discuss your unique marketing needs.